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Duration Media CEO Andy Batkin on a Hybrid Approach to Adtech GTM

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Manage episode 490761085 series 3576892
Content provided by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Duration Media CEO Andy Batkin joins Eric Franchi and Joe Zappa to discuss why and how his company evolved from a focus on viewability to curation and combining old-school sales and marketing tactics with more modern approaches.

  continue reading

56 episodes

Artwork
iconShare
 
Manage episode 490761085 series 3576892
Content provided by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Duration Media CEO Andy Batkin joins Eric Franchi and Joe Zappa to discuss why and how his company evolved from a focus on viewability to curation and combining old-school sales and marketing tactics with more modern approaches.

  continue reading

56 episodes

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