In this episode of the Service MVP Podcast, Joe Crisara sits down with James Hatfield, Chief Revenue Officer of Live Switch, to uncover one of the most powerful evolutions in the home services industry: instant live video communication.
He reveals how Live Switch is transforming field operations, speeding up sales, improving diagnostics, enhancing quality control, and even enabling call by call management with a single tap. You’ll hear eye opening real world examples from emergency response, sports arenas, remote workers, restoration pros, and everyday contractors who are using video to win the “race to the face.”
What You’ll Learn:
✅ Why most contractors suffer from financial blind spots and how James overcame his
✅ How Live Switch evolved from emergency response tech to a home services essential
✅ What “race to the face” and “speed to lead” really mean for sales
✅ Real examples of how instant video reduces callbacks and improves customer trust
✅ How video transforms documentation, training, and quality control
✅ Why call by call management becomes easier, faster, and more consistent
✅ Simple ways contractors can use QR codes, screen sharing, and cloud recording to close more jobs

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