In this episode we dive deep into the heart of HubSpot's culture! With the VP of Culture and ESG at HubSpot, Eimear Marrinan, we uncover the strategies behind scaling and sustaining a customer-centric culture to a global remote workforce.

Key Topics Covered:

• The Essence of HubSpot's Culture: Learn about the HEART acronym (Humble, Empathetic, Adaptable, Remarkable, Transparent) and the driving force of "solving for the customer."
• Investing in Culture: Discover the three primary ways HubSpot nourishes its culture, from their 125-page Culture Code slide deck to measuring engagement and key cultural activation events.
• Customer Feedback in Real-Time: Understand the significance of direct interactions with customers and how their insights help shape the company's direction.
• Celebrating Company Values: Delve into "HEART Week," an annual week devoted to HubSpot values.
• The Week of Rest: Discover how HubSpot emphasizes the well-being of its employees by designating an annual week for relaxation and recharge.
• Connect4 Initiative: Explore how this newly launched initiative bridges the virtual gap, ensuring HubSpotters stay connected regardless of location.
• Developing First-Line Leaders: Get a glimpse of HubSpot’s comprehensive approach to nurturing its new managers and promoting talent into leadership positions.
• The Power of Radical Candor: Unearth the importance of clear, empathetic feedback in fostering a high-performing culture.

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