Share
))
HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
…
continue reading
Manage episode 505194614 series 3688691
Content provided by Andrew Dailey and MGI Research. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrew Dailey and MGI Research or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode of The Margin, Andrew Dailey of MGI Research speaks with Adam Howatson, CEO of LogiSense, about the rising shift from subscription to usage-based pricing models. As the architect behind the “usage economy,” Howatson shares what businesses gain when they move away from flat-fee pricing—highlighting customer retention, monetization flexibility, and cross-sell potential. They also explore the importance of mediation engines, the limits of Salesforce Revenue Cloud, and how real-time data powers product and pricing decisions. If you're rethinking how to price and scale in a consumption-driven world, this is a must-listen.
What You’ll Learn in this Episode:
- The benefits and pitfalls of adopting usage-based pricing
- How to balance finance’s need for predictability with product and sales innovation
- The role of mediation engines in scaling usage models successfully
- When Salesforce Revenue Cloud is not enough for complex billing needs
- Why real-time usage data is becoming the fuel for smarter monetization
5 episodes
