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The bourbon glut is over, with distilleries reporting exceptional sales and Kentucky Bourbon Festival tickets selling out in just four days rather than months.
• Pandemic caused a temporary slowdown as society reopened and people returned to busier lifestyles
• Political uncertainty during election year contributed to consumer hesitation
• Kentucky Bourbon Festival 2025 completely sold out in four days instead of taking until August
• Secondary market for allocated bottles like Weller has changed as collectors have already acquired them
• Bourbon enthusiasts now seeking unique barrel picks rather than just allocated bottles
• Pot still whiskeys offer different flavor profiles than column still products
• French Lick Spirit distillery's William Dalton (wheated) and Lillian Sinclair (rye) showcase craft bourbon diversity
• American-made whiskeys may benefit from international tariffs as consumers look local
Listen to our barrel picks breakdown with tasting notes on kettle corn, cherry, butterscotch, and fresh-baked bread profiles. Join us for upcoming events including a smoke wagon tasting in Youngstown on May 21st.
Is the bourbon bubble really bursting? Everything you've heard about the "bourbon glut" might be completely wrong. After months of industry predictions about oversupply and waning interest, we're seeing overwhelming evidence of bourbon's resilience and continuing popularity.
The Kentucky Bourbon Festival provides perhaps the clearest indicator – what normally takes until August to sell out disappeared in just four days this year. All 7,500 tickets, gone. Heaven Hill's Bernie Lubbers recently confirmed their exceptional fiscal year, and distilleries across Kentucky are reporting similar success. What many analysts missed was that last year's perceived slowdown was merely a temporary pause as society adjusted post-pandemic and navigated election year uncertainties.
We dive deep into the evolution of bourbon collectors' interests, noting how the secondary market has shifted away from simply chasing allocated bottles like Weller and EH Taylor. Today's enthusiasts are increasingly drawn to unique barrel picks, innovative finishes, and craft distillery releases that offer something different. We also explore how American whiskey stands to benefit from international tariffs, potentially driving more consumers toward domestic products.
The highlight of our episode is an in-depth breakdown of our barrel picks from Spirit of French Lick – the William Dalton (wheated bourbon) and Lillian Sinclair (rye bourbon). Both pot still products offer fascinating tasting notes ranging from kettle corn and cherry to baking spices and fresh bread. These selections represent master distiller Alan Bishop's final barrel picks before his departure, making them particularly special.
Ready to join the continuing bourbon conversation? Listen now, and don't forget our upcoming tasting event in Youngstown on May 21st featuring our smoke wagon barrel picks. The bourbon renaissance is just getting started!
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