Today’s episode is all about building your brand for clients, not peers. If your brand resonates more with fellow social media managers than with your ideal clients, this episode is for you.

I chatted with Sam from SamSchmidtSocial, a social media manager and mentor who turned her passion for social media into a multi-six-figure business. Formerly a high school history teacher, Sam now mentors aspiring and scaling social media managers.

Sam shares strategies for crafting a brand that speaks directly to clients, as well as her journey from a “safe” career job to a successful freelancer, highlighting how her multi-passionate approach shaped her brand.

Connect With Sam:

• Instagram
• Website
• The Loop

Shannon's Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Join the next round of the Tropical Social Accelerator - my signature course for social media managers
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan