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In this episode, Gavin is joined by Giles Palmer to discuss the story behind Brandwatch's recent $450M sale to Cision.
Giles talks about:

  • How he celebrated the deal
  • Why he decided to sell the company after 14 years
  • How the team reacted to the news
  • His most challenging period as CEO
  • Why he loves competition
  • The operating system he used to scale Brandwatch to 550 employees

Plus, Giles shares how he used an unscalable approach to maintain a strong company culture.

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Giles is the founder and former CEO of Brandwatch, a leading social media listening tool. He built Brandwatch from nothing to a team of over 500 employees with 2000 customers and over $100m in ARR. After launching the company almost 14 years ago, Brandwatch was recently acquired by Cision for $450 million.
Connect with Giles on Linkedin and Twitter.
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The playbook that Giles used to scale Brandwatch's operations:
The Advantage by Patrick Lencioni


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.unscalable.me
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