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Ellie McIntyre Podcasts

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Conversion Zoo

Ellie McIntyre

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Weekly
 
We talk AI, copywriting, email marketing, branding, sales, and entrepreneurship. Lots of great guests, fresh strategies, and a few laughs (we try not to take ourselves too seriously). Learn how to use AI in your business here: ai.conversionzoo.com/ai-business-bundle (50% Black Friday discount!).
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#CulturePop is a look at pop culture through the mind of Steve Mason, co-host of the #1-rated sports talk show in Los Angeles Joined by stand-up comic Sue Kolinsky, they hear from their friends, plus comics, actors, filmmakers and celebrities talking about movies, television, technology,, trends and completely random stuff.
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REV (Real Estate Vision)

Patrick Lilly | Top NYC Real Estate Broker | Entrepreneur | Transformationa

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I'm Patrick Lilly, the founder of Real Estate Success Rocks, an organization devoted towards assisting you in fulfilling your dreams in business and in life. We've partnered with REV, a select group of top producing agents, to bring you the best content in our industry specifying what works in today's market place and what does not, how you can grow your business on your terms, and be inspired to do more with your life. So what does success mean to you? And how do you create a meaningful lif ...
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Mase & Sue review Season 3 of THE DIPLOMAT and offer up early reactions to Vince Gilligan’s PLURIBUS. Plus actor, singer-songwriter Joey McIntyre chats about his Christmas Musical Event, TINSELCOLOR: Holiday Soundtracks Live at the amazing CineVita in Los Angeles. They also talk about his amazing run with NEW KIDS ON THE BLOCK, his Broadway career,…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ What if one short video could make strangers trust you fast? That’s what a brand video does. In this episode, Emmy award-winning filmmaker turned video marketer Mariana Henninger explains it in plain English. A brand video is a 2-3 minute …
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Mase & Sue chat about Sue’s Portugal vacation and the EAGLES at the Las Vegas SPHERE. Plus, reviews of Paul Thomas Anderson’s ONE BATTLE AFTER ANOTHER, Springsteen biopic DELIVER ME FROM NOWHERE, Colin Hanks documentary, JOHN CANDY: I LIKE ME and Yorgos Lanthimos’ wild black comedy, BUGONIA. 00:00 Jacob Emrani Message 00:40 Welcome to the Culture P…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ What if your project manager quit tomorrow—could AI replace them? That’s exactly what marketer and cancer survivor Rachel Minion decided to test. Instead of rehiring, she rebuilt her whole marketing agency around automation. She docume…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ What does “getting leads” actually look like when you’re busy building houses? Grant Fuellenbach explains his process. He runs an AI-powered marketing agency for builders and construction companies. 1) First, pick a niche and learn it in…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ What happens when your online identity gets twisted by AI or Google? Deals fall through. Opportunities vanish. And your personal brand takes a hit. Jason Barnard, founder of Kalicube talks about how to take control of your brand narrative …
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Construction’s an industry that goes up and down. And right now? The game’s shifting. Fast. Especially with AI. Wes Towers is the founder of Uplift 360. He shares what happens when the construction industry starts paying attention to digital…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ What if AI could do more than automate tasks — what if it could unlock your mind? Manuj Aggarwal is a global AI strategist who went from earning $2 a day in a factory to creating cutting-edge AI solutions. He merges technology with meditatio…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠ What does AI really mean for creativity and productivity? And how do we avoid drowning in "busyness" and actually get the right things done? In this episode, I spoke to Steven Puri — technologist, filmmaker, and founder of The Sukha, a platfor…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠ What if you could create 10 pieces of content in 30 minutes? And actually land leads from TikTok without dancing in your kitchen? That’s exactly what TJ Robertson is doing — and in this episode, we break down how (I was super curious!). From w…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠ AI can feel like the shiny toy everyone’s racing to grab. But if you’re not careful, it can turn into another distraction eating up time, trust, and money. In this episode I spoke to Aarti Anand to unpack the messy, brilliant, and sometimes aw…
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A trip to the Emmys for Steve Mason with an insider’s look at the ceremony, and Mase & Sue react to Nate Bargatze as host and all of the winners…including a couple of big upsets. Plus actor Martin Starr joins the show to talk about his legendary role on FREAKS AND GEEKS and playing opposite Sylvester Stallone on TULSA KING. Then the Potash Twins, E…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠ Is SEO dead in 2025? How do AI content and SEO overlap? What's the best backlink strategy in 2025? In this episode, we get real about what's working in SEO right now. Forget the “publish more content” advice. Forget trying to be everywhere. That…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ AI-generated pitches are everywhere—and most of them are terrible. In this episode, we unpackaged the messy, noisy, and sometimes hilarious world of AI-generated marketing. From annoying LinkedIn outreach to boring sales scripts, we explore …
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠⁠⁠ AI isn’t just a buzzword anymore. And it's not all hype either. It’s the wrecking ball coming for marketing departments, job boards, and business plans. Ignore it, and you might just be swept away. Len Ward builds AI-powered marketing stacks. …
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠ What if your ChatGPT writing assistant could take care of the small stuff—so you could focus on the big things? In this episode, Reed Hansen and I talk about why AI agents aren’t just hype—they’re already changing how we live and work. Reed shares…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠⁠ Lots of people get shiny object syndrom when it comes to AI. But it's so much more —it’s a way to completely rewire how your business runs. Roberto Martinez, the founder of Braven Agency, talks about how AI workflows and AI agents are reshaping the…
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Mase & Sue review the brilliant, revelatory Billy Joel HBO documentary AND SO IT GOES, TV pioneer Ed Sullivan’s SUNDAY BEST, the reboot of NAKED GUN and the silly, erotic, murder mystery, THE HUNTING WIVES. Plus, Lisa Edelstein talks about her sweet, hilarious Netflix animated series, LONG STORY SHORT, working on THE WEST WING, and the role she alm…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠⁠⁠ Small business marketing is a bit like a knife fight. And AI just handed everyone a sharper blade. Joel Keith went from running sound for Jack White and Alice Cooper to running killer marketing campaigns that help plumbers, roofers, and local shops c…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠⁠ AI isn’t here to kill copywriting. It’s here to expose the lazy ones. Belinda shares her journey from a decade in IT to building a top career as a freelance copywriter. She talks about her passion for first-impression copy like websites and welcome seque…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠ Anil Yasyerli is a startup-CMO-turned-founder of Brite, the “anti-recruiting agency” that’s helping U.S. startups tap into top-tier marketing talent across Latin America. What started as an accidental pivot during COVID has turned into a smart hiring strat…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠⁠ What do you get when you mix a sharp, creative mind with AI shenanigans? The answer: Christopher Tomkins. In this episode, we explore the sweet spot between human connection and AI content automation. Christopher, agency owner and long-time marketer, shares…
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Mase & Sue talk competitive sports after the age of 60, irritating public behavior, losing the legendary Ozzy Osbourne, and Netflix’s chilling murder mystery, UNTAMED. Plus, Eric Roberts drops by to discuss his prolific career and brutally candid memoir, RUNAWAY TRAIN: OR, THE STORY OF MY LIFE SO FAR. They chat about his breakout role in KING OF TH…
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Get Your FREE AI Copywriter here: ⁠⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠⁠ Want to know more about ChatGPT marketing and how to use AI for content creation? Then hit "play". In this episode, I chatted with Scott Murray. He's a marketing educator and creator of the STAMP content framework. Marketing is shifting to a two-way, trust-bu…
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Get Your FREE AI Copywriter here: ⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ Tired of boring copy? Same. This week, I talk to Kelsey Formost, an actress-turned-copywriter and Head of Marketing at Total AI. We talk about how to write content that’s smart, snappy, and never stale. Kelsey shares her journey from Hollywood to head of market…
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Get Your FREE AI Copywriter here: ⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ Email works. SMS works better (if you don’t overdo it). This week, I chatted with Nikita Vakhrushev from Aspekt Agency about using AI to make email and SMS marketing actually work. We talk about: • Why email’s your go-to, and SMS is for the big stuff • How tools…
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Get Your FREE AI Copywriter here: ⁠⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ Dan Peterson didn’t take the straight path. He was in a rock band. Ran pizza joints. Did door-to-door sales. Now he runs a marketing agency built on AI, strategy, and smart content. In this episode, we talk about: > The future of digital marketing > Why most bu…
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Get Your FREE AI Copywriter here: ⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ In this episode, I sat down with Ginny Delaitre, founder of VDS Digital, to unpack how trust becomes your secret weapon in marketing — especially in industries that don't mess around like military, healthcare, and cybersecurity. Ginny shares her journey from prod…
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Get Your FREE AI Copywriter here: ⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ Ready to build an AI automation agency in 2025? Learn how to automate your lead gen and scale your business with AI. In this episode, I chat with Hamza Baig — AI automation agency owner and AI educator — about the exact systems he’s built to turn cold leads into …
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Comedian Mark Ellis from ROTTEN TOMATOES returns for Emmy nominations talk with Mase & Sue. They discuss snubs, sleepers and shoo-ins. Will the youngest male actor and oldest female actor make history? Can Jeremy Allen White’s winning streak be broken? Who are the front-runners in Best Comedy, Best Drama ad Best Limited Series? And what series take…
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Get Your FREE AI Copywriter here: ⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ Sara Nay, CEO of Duct Tape Marketing, spills the secrets behind her 15-year rise from intern to CEO, and how AI is blowing up traditional marketing models. In this fast-paced episode, Sara breaks down the chaos of modern marketing, the power of AI tools like Ella…
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Get Your FREE AI Copywriter here: https://conversionzoo.com/ai-copywriter-assistant/ Want to get real ROI from your Google Ads? In this episode, I chat with Dave Taylor, co-founder of In Front Marketing, to break down how to stop burning your ad budget and making common mistakes. Dave’s journey from childhood ad-nerd to running a top Canadian agenc…
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Mase & Sue review F1: THE MOVIE, THE PITT and the notorious Netflix documentary – TRAINWRECK: POOP CRUISE. Plus, writer/producer Pam Brady talks about the Amazon Prime post-911 animated series #1 HAPPY FAMILY USA she co-created with actor/comedian Ramy Youssef, being on the ground floor of Comedy Central’s iconic SOUTH PARK, working alongside Trey …
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Get Your FREE AI Copywriter here: https://conversionzoo.com/ai-copywriter-assistant/ If AI isn’t part of your business plan yet… you might already be left behind. Lucas Erb is the founder of AI Experts, and he talks about what’s really going on at the cutting edge of AI, automation, and AI agents. Lucas shares how small to mid-sized businesses can …
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Get Your FREE AI Copywriter here: ⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ How do you build a marketing strategy that actually works - not just with random content, but with a real ROI? In this episode, I chat with Laura Patterson from VisionEdge Marketing, to talk about marketing strategy and what most businesses get wrong. Laura expla…
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Get Your FREE AI Copywriter here: ⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ Is SEO dead? Not at all... It’s just evolving. And Michael J Buckabee is ahead of the curve. In this episode, we talk about how AI search works in ChatGPT, and the future of digital marketing. Want your content to show up where your audience actually hangs out, l…
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Get Your FREE AI Copywriter here: ⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ Want to automate the grunt work in your podcast business (or any content business) without sounding like a robot? In this episode of Conversion Zoo, Ellie chats with Vince, a podcasting expert and producer about how he’s using Custom GPTs to streamline content, p…
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Get Your FREE AI Copywriter here: ⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ What happens when a therapist goes headfirst into the world of SEO, AI, and content strategy? You get Melanie Gorman, a marketing unicorn. In this raw and insightful episode, Melanie shares how her background in therapy shapes her approach to SEO and digital mark…
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Get Your FREE AI Copywriter here: ⁠⁠https://conversionzoo.com/ai-copywriter-assistant/⁠ Josh Thompson, owner of Brightbeam SEO, takes us behind the scenes of mastering AI‑driven marketing for local and service‑based businesses and SEO. In this episode, we unpack: His entrepreneurial journey: from a financial leads startup to an addiction clinic, an…
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Mase & Sue discuss their favorite episodes of Seth Rogen’s THE STUDIO and the biggest pop culture moments of the 21st century…so far. Plus, MISSION IMPOSSIBLE: THE FINAL RECKONING star Greg Tarzan Davis talks about his trip from high school teacher to movie star, working with Tom Cruise on multiple films, the realism that comes with practical stunt…
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Mase & Sue review MISSION: IMPOSSIBLE - THE FINAL RECKONING, and THE LAST OF US Season 2 finale. Plus, Tony Award winning actor Joe Mantegna talks about his role in the original Broadway production of GLENGARRY GLEN ROSS, David Mamet’s distinctive writing style, 19 seasons portraying David Rossi in CRIMINAL MINDS, and his fellow Chicagoan, Pope Leo…
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