Frustrated with your capped income? Here's how to get more PT clients faster, while streamlining the process for both you and your business. This week's topics: 1. Your stats are your plan forward 3:41 2. Better calls = More appointments 11:50 3. How to actually close more sales 23:33 4. The solution, streamlined for you 32:34 Pre-register for Brea…

Here's the current, real state of the industry, and what it means for your PT business (Hint: it's not all doom & gloom). This week's topics: 1. Has the size/spend of the industry shrunk? 6:52 2. What people are willing to spend 13:46 3. Online vs. face-to-face value nowadays 17:53 4. Rise of cost of living & competition 22:48 5. The next big demog…

Your service should be great for both your client and your business - So, is it? This week's topics: 1. The income ceiling most PTs reach 5:15 2. Streamlining your offers 11:10 3. Deliverables your clients expect 19:46 4. Facilitating community as a coach 30:20 Build a World-class Service:⁠⁠⁠⁠⁠⁠ ⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…

Here are our best takeaways from some time away + our mentors, so you don't have to spend time making the same mistakes. This week's topics: 1. Learning to drop the ego / posture 11:40 2. Looking outside your industry 14:49 3. Creating space for creativity 19:57 4. You need to be willing to fail 23:16 5. Building trust vs. selling cold 26:40 Build …

Jess & Mimi break down the biggest lessons they've learned in running a business, and how they've reached optimal days/weeks in terms of productivity. This week's topics: 1. Dialing in your online vs. F2F niche 9:54 2. The systems that allow for growth 18:40 3. How rigid should your weekly plan be? 32:46 4. Planning time off is just as vital 49:57 …

Performance coach Kirsty discusses mental hurdles, self-awareness, validation, and pushing past fears. Kirsty: https://instagram.com/thethriveandgrowproject This week's topics: 1. Structure provides more flexibility 3:03 2. Why self-reflection is under-rated 31:42 3. How validation is keeping you stuck 42:36 4. This keeps you stuck at the same leve…

This is how we structure our days and weeks to manage and build our businesses, and lives. This week's topics: 1. What data to track & how to review it 6:50 2. "Get sh*t done" days - check-ins, content 22:30 3. Scheduling time away from the desk 31:32 4. The value of repeat appointments 37:22 5. Knowing when you do certain work best 43:01 Take the …

If you feel like your business is stuck in a cycle with no growth ahead, here's what you need to reassess. This week's topics: 1. Micro-influence & return of old brands 9:46 2. Look outside the "box" of your business 31:07 3. Importance of a strong message & niche 45:05 4. Why your business has hit a plateau 58:14 5. Your business is a continual W.…

We're joined by our head F2F coach Mimi, for her insights on career growth as a PT, going online, and mentoring. This week's topics: 1. It's not hard to be less sh*t in the gym 4:33 2. The misconception about big box gyms 29:38 3. The hardest thing about being a new PT 38:41 4. When doubt shifts to confidence 52:02 5. Growth & potential over income…

Fodbods founder Vanessa sat down with us to chat all things food product development, marketing, goals and growth. This week's topics: 1. The beginnings - concept, logistics, capital 6:24 2. Testing, creating & FODMAP-certifying 18:01 3. Selling online? Physical? International? 25:20 4. Who are you selling & marketing to? 28:26 5. Biggest lessons l…

From your offer, to social media content, to emails, to long-form YouTube / podcasts - here's the complete process. This week's topics: 1. Your offer - Workshop, giveaway, etc 18:22 2. What's your social media plan? 32:21 3. The importance of emails 49:58 4. Should you focus on YouTube? 59:42 5. What a podcast costs, but can do 1:09:03 $10k months …

This took us too much time and money to learn - here's how to become a successful online coach. This week's topics: 1. How A.I. has helped dial in our business 16:16 2. Where PTs miss the mark with niching 29:28 3. The layers of marketing you need 39:15 4. How to be definitive in your message 50:05 5. Outreach is mandatory - here's how 56:01 Regist…

Want to be a successful full-time online coach? Here's the essentials checklist.This week's topics: 0. Why you're scared to take the next step 25:40 1. Mentality 44:19 2. Model 49:00 3. Service 52:56 4. Sales 1:00:33 5. Skills 1:03:40 Take the $10k Scorecard:Access Become a Standout PT:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…

From picking up the phone to weekly sessions - how does your service portray you?This week's topics: 1. From the phone to the gym floor 41:42 2. Goal & timeline = longer retention 51:53 3. Do you offer nutritional guidance? 1:04:41 4. The value of your face-to-face time 1:09:56 5. Your personal image & presentation 1:17:08 Become a Standout PT: ⁠⁠⁠…

Celebrating Jess' 10 year milestone, we discussed traits seen in the most successful PTs.This week's topics: 1. Be able to choose to stay in the industry 13:15 2. Emotional highs & lows as a coach 24:27 3. The most important trait as a new PT 34:41 4. Looking past monetary value, for skill 47:36 5. How to attract / build your own team 1:03:56 Becom…

The most consistent habits of highly successful PTs we've worked with - past and present. This week's topics: 1. A routine for relentless consistency 12:44 2. Be client-centric & business-minded 25:00 3. Train yourself to be more adaptable 36:47 4. The truth of branding, marketing & sales 53:18 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join ou…

What's the biggest difference to making $1k weeks vs. $10k months?This week's topics: 1. Define "success" & know your numbers 16:46 2. Don't forget the tools that work 26:02 3. Create a bulletproof vision & mentality 38:30 4. Setting up your week to work for you 54:26 5. What strategies worked for us in 2024? 1:00:58 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠A…

The boys are raring to go. Here's how we've laid out our 2025 - have you thought about yours?This week's topics: 1. Our 2025 personal & business goals 12:30 2. When will we "leave" coaching? 28:10 3. What we struggle with personally 37:33 4. Our biggest business challenge in 2025 48:59 5. Going from $1k weeks to $10k months 58:30 Become a Standout …

After rough periods this year, here's how the boys have both backed themselves and leaned on the team.This week's topics: 1. The January churn no one expects 14:52 2. Learning to show up & value your time 19:13 3. How do you know it's time for change? 32:45 4. Backing ourselves as well as the team 44:18 What we're proud of & look forward to 56:45 G…

With all our affiliated gyms kicking off, we're turning our attention to running challenges to drive business - Here's how (and why) we're doing it, with none of the guilt/ick.This week's topics: 1. Has UStrong reached its final form? 14:22 2. Why we didn't buy our HQ / gym 31:05 3. What is the goal of your challenge? 45:56 4. Figuring out how your…

Having done it all - home garage, boutique gym, commercial gym, and online - What has that taught coach Emily? Emily: Instagram This week's topics: 1. From retail, to flight attendant, to PT 9:07 2. Misconceptions about commercial gyms 23:40 3. What makes a confident coach? 42:41 4. Transforming fear into ambition & vision 47:43 5. The importance o…

After 3 years of "doing the thing", it's been a while since we upskilled ourselves and paid for a course. What are we looking for this time around?This week's topics: 1. Courses we've done - The good & the bad 14:36 2. What revolutionised our entire business 41:17 3. A period of consolidating & "doing" 47:42 4. Why we purchased this latest program …

How different or similar should programming for gen pop clients be, compared to more serious / competitive clients?This week's topics: 1. Non-number wins for clients 29:30 2. How important is cardio / NEAT? 38:46 3. The best program / split for them 52:03 4. Adherence is based on conviction 1:07:05 Get your custom sales presentation: ⁠⁠⁠⁠⁠⁠⁠⁠Access…

Going past the surface level of who you coach - who do your clients WANT to be?This week's topics: 1. Marketing that avoids "guilt"? 29:32 2. Acceptance is easier than change 46:40 3. Why "I coach busy people" doesn't work 1:06:35 4. Being aware of who you portray 1:11:23 5. Who you are vs. Who you want to be 1:18:34 Get your custom sales presentat…

IFBB Pro Matt takes us through his journey from industry newbie, to sponsored athlete & online coach. Matt: Instagram This week's topics: 1. Making money as a bodybuilder? 21:15 2. Accepting help as a new coach 29:36 3. The reality of athlete sponsorship 45:34 4. Longevity as a coach vs. athlete 1:02:35 5. The added factor of "influencing" 1:12:42 …

Celebrating 2 years with Jess, we dive into how we've worked to strengthen our team.This week's topics: 1. We couldn't be happier with UStrong 19:22 2. The "head down & work" moments 35:20 3. The build-up to success is slow 45:12 4. Why you should know your numbers 56:55 5. Playing to your strengths & skills 1:13:27 Custom sales presentations: ⁠⁠⁠⁠…

What it takes to successfully go online, having a partner that understands the hustle, and more, this week with Standout PT graduates Jackson and Kayla. Jackson: ⁠Instagram⁠ Kayla: ⁠Instagram This week's topics: 1. Pros & cons: Boutique vs. big box gym 11:55 2. Online coaching is a different game 29:18 3. How working "for free" helps you 45:24 4. A…

It takes a while to hone the skills & confidence to coach someone to the stage. Here's how we did it. This week's topics: 1. From new P.T. to comp prep coach 20:51 2. Creating your own competitors 34:15 3. Having the tough conversations 54:10 4. Do you yourself need to compete? 1:01:14 5. What sets you apart as a coach? 1:10:57 Custom sales present…

Here's why making content with for value, not selling... sells.This week's topics: 1. Becoming an authority online 16:13 2. What lead magnet should I create? 23:21 3. Know who you're speaking to 32:25 4. How to create a posting schedule 46:17 5. Why/how we bulk-create content 55:34 Custom sales presentations: ⁠⁠⁠Access⁠⁠⁠ Join our community: ⁠⁠⁠⁠⁠⁠…

How and why you create your content should be at the forefront of your mind. Here's why. This week's topics: 1. The time in-between physique comps 9:25 2. What to do when you get too busy 25:53 3. Is A.I. helpful for content yet? 41:26 4. Make content for the right reasons 53:10 5. Why you should have a lead magnet 1:05:12 Custom sales presentation…

These figures are the base from which you'll plan how much, and what, you need to do for your revenue. This week's topics: 1. How to increase client retention 15:59 2. Why client lifetime value matters 22:07 3. Transitioning F2F clients to online 26:38 4. How to sell your best offer 35:17 5. Clients asking for too much? 43:54 Nutrition resource bun…

What qualities do we see in coaches who last vs. those who quit? This week's topics: 1. Recipe for social media success 16:08 2. Being a trainer VS. a coach 35:40 3. Effective client communication 49:02 4. How to not take things personally 59:59 Nutrition resource bundle: ⁠⁠⁠Access⁠⁠⁠ Check out UStrong: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join ou…

Looking to build a team? Here's how we scouted, hired, onboarded and fully equipped our new coach. This week's topics: 1. Why would someone work for you? 20:03 2. Onboarding & equipping a new coach 31:36 3. The art of nailing consult to sale 40:17 4. How to be financially responsible 59:37 5. Coming up with a social media plan 1:04:11 Nutrition res…

When & why should you move gyms? Is it the gym or is it your business? This week's topics: 1. Is your business ready for spring? 11:22 2. When is it time to move gyms? 18:05 3. Training people you don't like 36:18 4. Transitioning into P.T. from a "safe" job 43:47 5. Why it's impossible to fail as a P.T. 55:35 Nutrition resource bundle: ⁠Access⁠ Ch…

Nutrition qualifications? Meal plans? IIFYM? Here's our breakdown of successful nutrition coaching. This week's topics: 1. Early days nutrition coaching was wild 28:02 2. Today's standard of nutrition coaching 38:47 3. Can clients have too much freedom? 52:44 4. The best, down - Not the easiest, up 55:38 5. Treat your clients like athletes 1:04:00 …

We've been delving into paid ads, ChatGPT, and marketing - here's what we've learned. This week's topics: 1. The game of paid ads & ChatGPT 15:20 2. A 'link in bio' that actually works 28:20 3. The reality of getting online leads 37:09 4. Client cap vs. Potential income 46:55 5. The value of knowing your value 1:03:17 Check out UStrong: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠I…

These stats should be your business' key focus, face-to-face or online. This week's topics: 1. Bio-engineered super babies 20:46 2. New clients pushing back? 30:54 3. Dealing with client conflict 43:36 4. What biz data should you track? 54:28 Check out UStrong: ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠ Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access…

Not sure how to talk to your specific people? Or maybe you're afraid of the pushback? This week's topics: 1. The Olympics boxing controversy 18:04 2. What people get wrong about niching 39:59 3. Some people will dislike you 57:35 4. You can only discount prices so far 1:03:45 Check out UStrong: ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…

The boys talk all things stress and overwhelm in business - where to start, and how to start. This week's topics: 1. What it took to finally open a gym 15:26 2. Why you're struggling for leads 36:17 3. Finding the right business partner 43:35 4. No systems? No clue where to start? 47:30 5. What is passive income, really? 1:05:12 Check out UStrong: …

Ben & Jason break down what makes a PT stand out on the gym floor, and what to do when your business hits a slump. This week's topics: 1. This is the best protein bar 4:05 2. Show up professionally for your clients 27:41 3. How technology affects social skills 44:48 4. This is how we became good with people 50:40 5. You lost a bunch of clients... n…

Fresh back from time off, Jason explains how and why his business thrived instead of declined, while he was away. This week's topics: 1. How we'd survive in the apocalypse 7:20 2. When bougie things are worth paying 21:08 3. What online coaching on holiday is like 37:15 4. Time off shouldn't hurt your business 45:27 5. Managing peaks for BB vs. PL …

Ben & Jess discuss intricacies/logistics of opening a gym, and marketing to who you want to train (and who you don't). This week's topics: 1. Matching different people's energy 14:00 2. When clients increase in confidence 22:35 3. Lessons so far from prepping UStrong 28:02 4. How to work with more people you like 44:11 5. Are you talking to the wro…

Adrian from Grounded Strength joins Ben to chat all things productivity, content creation strategy, and how to consistently get online clients. Adrian: Instagram This week's topics: 1. Your limit isn't what you think it is 11:41 2. Alter your social media approach 27:35 3. What won't get you clients 40:10 4. Editing content for attention span 1:01:…

Battling a shipping container, getting over filming nerves, creating valuable client check-ins, and more. This week's topics: 1. Fighting shipping containers 4:36 2. The fun (& stress) of opening a gym 20:14 3. The anxiety behind filming content 35:01 4. Running your first workshop 46:28 5. The best check-in for your client 56:27 Check out Ustrong:…

Presenting Ustrong gym in Seaford - the result of years of work and collaboration. Here's what we learned! This week's topics: 1. Introducing Ustrong gym 8:00 2. Gym costs people don't think of 23:22 3. The path from "just" a personal trainer 48:11 4. Don't teach things you haven't done 57:31 5. New exercises & programming? 1:04:06 Follow Ustrong: …

Why your clients don't check in, why you're bothered by it, and how to fix it. This week's topics: 1. We're not nervous for our gym, you are 2:41 2. Why your clients don't check in 11:04 3. Meeting your clients where they are 26:23 4. "Mindset coaching" vs. communicating 43:10 5. How to adopt the growth mindset 59:27 Value Compass: ⁠⁠⁠⁠Access⁠⁠⁠⁠ J…

This week we answered some coaches' biggest concerns - business systems, social media, product tiers and more. This week's topics: 1. Creating a seamless onboarding process 8:27 2. Imposter syndrome & value as a new coach 21:09 3. Are your followers converting to clients? 45:38 4. The best way to tier your offerings 55:17 5. How to create your cont…

This is how you can take 1, 2, 6 weeks away from your F2F/online business without stress and losing all your clients. This week's topics: 1. Jason is finally going on holiday 3:48 2. Should you work while away? 9:50 3. Taking time away from F2F clients 16:11 4. The fear of losing clients 23:52 5. Client autonomy is the goal 28:30 Value Compass: ⁠⁠⁠…

Where will your personal training business be in 5 years? What about your life / lifestyle? This week's topics: 1. Setting up pre-kid expectations 11:15 2. The traits of a successful team 18:07 3. When is paid advertising useful? 27:35 4. Career goals matching lifestyle goals 33:25 5. Don't let fear run your business 1:09:35 Value Compass: ⁠⁠Access…

What would we do if we had to start from scratch? Here are our exact steps from zero to full books, and beyond. This week's topics: 1. We're being targeted by ads & bots 3:29 2. Face-to-face is the best route 19:30 3. Balancing face-to-face, adding online 40:04 4. How much money podcasting makes 52:13 5. Leveraging our experience & A.I. 56:40 Value…