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In episode #84 of the Data Center Go-to-Market Podcast, we explore the growing challenges and opportunities in the data center industry with Babak Falsafi, President of the Swiss Datacenter Efficiency Association (SDEA). Learn how data centers address energy consumption, efficiency, and sustainability in the post-Moore era. Discover the innovative SDEA platform, which helps operators measure energy flows, IT efficiency, and emissions, and hear actionable advice for building a career in this fast-growing field. Whether you're an industry professional or just curious about the future of data centers, this episode is packed with insights! 🚀📊

0:00 Coming up In this episode of the Data Center Go-to-Market Podcast

1:01 Introducing Babak Falsafi, President of the Swiss Datacenter Efficiency Association (SDEA)

1:23 The Career Path to Leading the Swiss Datacenter Efficiency Association (SDEA)

2:20 The Post-Moore Computing Era and Its Impact on Data Center Construction and Operations

3:26 A New Standard for Quantifying Data Center Efficiency and Emissions

4:27 Platform for Colocation Data Centers to Measure Efficiency and Emissions

6:29 Speaking at Data Center Conferences to Explain the Value of Properly Measuring and Comparing Efficiency

7:40 Advice on Preparing for Entry-Level Data Center Careers in Client-Facing Job Functions

13:15 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)

13:53 Mid-Career Advice for Data Center Professionals Pivoting in Client-Facing Jobs

16:15 Biggest Data Center Energy Challenges with Electricity Consumption

18:43 SDEA’s Biggest Sustainability Advocates Include Digital Realty and Schneider Electric

20:46 Data Center Sustainability Metric - Website PUE vs. Actual PUE Measured Properly Over Time

22:30 SDEA Quantitative Index - Three Levels: Gold 1.2, Expanding to Platinum 1.1

23:54 SDEA Navigator for Data Center Design (DC and IT Infrastructure Efficiency, Carbon Footprint)

25:34 Measuring Data Center Efficiency: U.S. vs. Europe, With and Without Heat Reuse

27:29 Digital Realty Global Data Center Operator Reached Gold Rating in Zurich and PR Traction

28:58 Babak Falsafi (Connect with on LinkedIn) and SDEA (Follow on LinkedIn and sdea.ch Website)

30:14 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)

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