Best Geni Inc Podcasts (2025)

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Genie vs Slide Rock Bolter 18:23

Play Pause

19d ago18:23

18:23

Welcome to Mythstories Inc.! This week Spring and Joe tell you all about Genie, a modern Jungle Book tale (?) and the fearsome Slide Rock Bolter of Colorado.By Mythstories-Inc

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St. Romanus vs The Cadaver Synod 18:27

4d ago18:27

18:27

Welcome to Mythstories Inc.! This week Spring and Joe tell you all about the antics of St. Romanus and the crazy pope antics of the Cadaver Synod.By Mythstories-Inc

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Email & SMS: Why SMS Should Be Your Next Marketing Move with Naomi Davies 28:41

6d ago28:41

28:41

SMS is a very personal channel that goes directly to your phone, making it an essential part of your marketing strategy. In this episode, we dive into how to effectively integrate SMS into your email marketing plans, addressing a common challenge many businesses face: knowing they should use SMS but not knowing how to start. I chat with Naomi Davis…

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Edward Rammer vs Queen Rosemund 17:58

11d ago17:58

17:58

Welcome to Mythstories Inc.! This week we bring you the tall tales of Edward J Rammer, the "inventor" of the cosmic ray gun, and the drama filled life of Queen RosemundBy Mythstories-Inc

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Email & SMS: Strategies for Building Authentic Loyalty with Anna Frapwell, Neon Digital Clicks 32:51

13d ago32:51

32:51

Building customer loyalty isn’t just a nice-to-have; it’s essential for any brand looking to thrive. We dive deep into the heart of loyalty programs in this episode, emphasizing that true engagement stems from a genuine understanding of your customers. Anna Frapwell shares her expertise on how to personalize communications and enhance customer rela…

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Email & SMS: Data-Driven Welcome Campaigns—Insights from Samantha Burmeister 31:51

20d ago31:51

31:51

Samantha Burmeister joins us to dive into the world of email welcome campaigns, emphasizing that the key takeaway is to gather valuable data about your audience. Understanding not just who buys, but also who doesn't, allows us to make informed marketing decisions moving forward. Samantha shares insights on how to start these campaigns right, the ba…

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Basilisk vs Two Toed Tom 20:13

25d ago20:13

20:13

Welcome to Mythstories Inc! This is is a beastly week! Spring and Joe tell you all about the mythical Basilisk and the fearsome legendary Gator Two Toed Tom.By Mythstories-Inc

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Email: Popups 101: How to Craft the Perfect Signup Experience with Shaan Arora 31:42

27d ago31:42

31:42

Maximising email sign-ups is the name of the game in our latest chat. We dive deep into the effectiveness of using mystery offers over straightforward discounts, revealing how this simple tweak can significantly boost opt-in rates. I recently tested this with a luxury home brand, and we saw a jump from 12% to 18% in email sign-ups, proving that a l…

1
Hugag vs Thamer 18:16

1M ago18:16

18:16

Welcome to Mythstories Inc.! This week Spring and Joe tell you all about the giant Hugag and Queen Thamer.By Mythstories-Inc

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Email & SMS: Your Customer Retention Playbook with George Kapernaros, Yocto 36:41

1M ago36:41

36:41

Building a solid retention marketing playbook starts with understanding that your best ideas come from your customers, not from free templates or competitor research. In this episode, we dive deep into the importance of empathy in retention marketing and how it can significantly impact customer loyalty and revenue. In this engaging episode, we sit …

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Ken McElroy vs Anansi and Chameleon 20:49

1M ago20:49

20:49

Hello and welcome to Mythstories Inc. This week Spring and Joe tell you all about the notoriously shitty Ken McElroy and a fun mischievous tale about the trickster god Anansi.By Mythstories-Inc

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Partnerships: Tapping into Experts to Maximise Conversions with Eric Sheinkop 32:43

1M ago32:43

32:43

Partnerships can be a game changer when it comes to boosting your conversion rates, and today we're diving deep into how to leverage experts to make that happen. We’ll be unpacking insights from Eric Sheinkop, co-founder of The Desire Company, who shares his unique approach to connecting brands with knowledgeable professionals rather than influence…

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Aurora UFO vs Motha Spider 20:33

2M ago20:33

20:33

Helloooo and welcome to another episode of Mythstories Inc, where we bring you histories mysteries conspiracies and creatures! This week Spring and Joe tell you all about the Aurora Texas UFO crash, and the tale of Motha Spider and Anansi. Enjoy!By Mythstories-Inc

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Affiliate Marketing: 5 Do's and 5 Don'ts for getting Started with Kelly Morrison 26:04

2M ago26:04

26:04

Starting an affiliate program can be a game changer for your business, and in this episode, we dive into the essential do's and don'ts to get it right the first time. Our guest, Kelly Morrison, shares her expertise on defining clear goals and expectations to kick things off effectively. Tune in for practical insights that will help you launch a suc…

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Affiliate Marketing: 5 Steps to Growing your Existing Program with Red Barrington 31:20

2M ago31:20

31:20

Improving your affiliate marketing performance can feel like a daunting task, but we're breaking it down into five manageable steps that can really make a difference. So, let's get started on leveling up your affiliate marketing game! In our latest discussion, we break down five key steps to elevate your affiliate marketing strategy. First, we emph…

1
Lindworm vs Sacrifice 23:26

2M ago23:26

23:26

This week Spring and Joe tell you all about the Lindworm and various sacrificeBy Mythstories-Inc

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Influencers: Meta Ads + Influencers = Success, with Sam Thompsett, Genie Goals 24:44

2M ago24:44

24:44

Sam Thompsett is part of the team at award-winning marketing agency Genie Goals, who deliver all sorts of partnership marketing and advertising activity for eCommerce brands like Mamas and Papas, Bird and Blend and Industville. In this episode, we discuss: The secret to turning influencer content into high-converting Meta ads Why whitelisting influ…

1
Ittan-Momen vs Seelie and Redcap 19:14

2M ago19:14

19:14

This week Spring and Joe bring you the murderous yokai sheet, Ittan-Momen, and Scottish Fae Folk Seelie and Redcaps.By Mythstories-Inc

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Affiliate Marketing: Why "Affiliate" Isn't a Channel Anymore with Lee-Ann Johnstone from Affiverse 34:23

2M ago34:23

34:23

Affiliate marketing is evolving rapidly, and in 2025, it's transforming from a traditional channel into a crucial payment mechanism and amplifier for other marketing efforts. In this episode, we're diving deep with affiliate expert Lee-Ann Johnston, who shares insights on what’s working in affiliate marketing and what isn’t. We discuss the importan…

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Customer Retention: Turn Unboxing Into a Marketing Channel & Keep Customers Coming Back with Mollie Woolnough-Rai, Penny Black 38:28

3M ago38:28

38:28

Mollie Woolnough-Rai is the Senior Marketing Manager at post-purchase specialists Penny Black. For over 6+ years she’s been focused on helping DTC brands find the best ways to build CTLV and long-term, sustainable revenue. In this episode, we discuss: The secret to turning unboxing into a powerful marketing tool 🎁 Why the post-purchase experience m…

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Customer Retention: CRM Simplified – The Right Tech, Clean Data, and Performance Insights with Nicky Lomax 31:42

3M ago31:42

31:42

Nicky Lomax is a CRM specialist – spending 10 years at marketing and data agency more2, creating both acquisition & retention data strategies for BIG retail brands like Loaf, Charles Tyrwhitt, Book People, Joules, Sweaty Betty, and hush!! She now works brand side most recently running CRM projects at The Perfume Shop, Yoto, This Works and Ted Baker…

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Customer Retention: How Subscription Attracts & Retains More Customers with Matthew Holman, Subscription Prescription 37:10

3M ago37:10

37:10

Matthew Holman runs Subscription Prescription and is obsessed with getting subscription eCommerce right. Helping brands via his newsletter, podcast and fractional subscription leadership consulting. In this episode, we discuss: The #1 mistake brands make when setting up subscriptions (and how to fix it!) Why offering a free gift beats discounts for…

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Customer Retention: Why Resale Is the Next Big Thing in Customer Retention with Lydia Hartley, Continue 39:06

3M ago39:06

39:06

Lydia Hartley is co-founder at Continue, a software solution that enables brands to launch their own resale marketplace, already in use by 22 brands including ThruDark, BAM, and Hayley Menzies. In this episode, we discuss: How resale programs turn one-time buyers into loyal customers The secret to making secondhand sales a powerful retention tool W…

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Customer Retention: Mistakes to Avoid with Thomas Lalas 33:39

3M ago33:39

33:39

Thomas is a specialist in retention marketing for BIG brands area – those doing over 8 figures in annual sales. With a specialism in the CPG, health and wellness, and subscription-first sectors. In this episode, we discuss: Why the first 14 days after a sale can make or break retention The secret to turning buyers into loyal, raving fans How subscr…

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Meta Ads: Using Server-Side Tracking to Boost Conversions and Increase ROI with Edward Upton 33:40

4M ago33:40

33:40

Edward Upton is the CEO & Founder at Littledata, where they’re on a mission to make it ridiculously easy for DTC brands to connect marketing channels with customer data to accelerate growth. Hit PLAY to hear: Why server-side tracking is the ultimate upgrade for your Meta Ads The hidden pitfalls of inaccurate tracking—and how to fix them How to supe…

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Meta Ads: Top 5 Meta Ads Mistakes to Avoid with Aggie Meroni, White Bee Digital 41:35

4M ago41:35

41:35

Aggie Meroni is the founder and CEO of White Bee Digital, a paid social agency supporting eCommerce businesses as they scale. That means she gets to see into the Meta Ads accounts of 100s of brands each year, when she sees several errors crop up time and time again. In this episode, we discuss: Why outdated targeting methods could be costing you co…

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153 M-I-C, "C" ya real soon! 3:12

4M ago3:12

3:12

Hey Disney fans! Al and Andee are taking a short sabbatical. But don’t worry—we’ll be back in the spring with more magical Disney fun! ✨ Until then, stay warm, stay enchanted, and we’ll see ya real soon! 💫🎢🏰 Make sure you're following so you don’t miss our return! 🌸🎙️

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Meta Ads: Why First-Party Cookies are What You Need for Success with Yiqi Wu, Aimerce 34:30

4M ago34:30

34:30

Yiqi Wu is the founder and CEO of Aimerce, a next-gen platform to empower long-lasting relationships with customers by putting you in control of your first party cookies. In this episode, we discuss: How first-party cookies can slash your ad spend waste The secret to unlocking 40% more data for Meta Ads Why your tracking setup might be sabotaging y…

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Meta Ads: Building Profitability in Your Meta Ads with Nikki Lindgren, Pennock 33:36

4M ago33:36

33:36

Nikki Lindgren is the founder of Pennock - The Nimble Growth Agency, and a specialist in building growth for 7-figure beauty and lifestyle DTC brands. In this episode, we discuss: How to decode your ad performance with smarter metrics like MER Why Advantage Plus Shopping is the go-to strategy for scaling campaigns The secret to creating winning Met…

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Meta Ads: Running an In-House Creative Team with Janis Thomas, Look Fabulous Forever 38:48

5M ago38:48

38:48

Janis Thomas is the Managing Director at Look Fabulous Forever, an innovative cosmetics and skincare brand designed to meet the needs of older women. They’re a UK DTC brand selling globally to a customer base often ignored by the DTC world, which they’re serving via a Magento site. Founded in 2013, Janis has been driving the growth strategy for ove…

1
Apples set Adrift 23:20

5M ago23:20

23:20

This week Spring and Joe tell you about William Tell and the Utsuro-bune incident in JapanBy Mythstories-Inc

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AI Use Cases: Automating Ads and Improving Your Campaigns Using AI with Komal Singh, 4XDigital 32:53

5M ago32:53

32:53

Komal Singh is the co-founder of 4XDigital AI, an automated advertising solution that helps you create, launch, and manage campaigns across multiple ad channels – including Meta, Google, Amazon, TikTok, Pinterest, eBay and more. In this episode, we discuss: Game-changing ways AI slashes ad costs and time The customer insights your ad campaigns reve…

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152 Disney 2025: Exciting Updates and Magical Adventures Ahead! 48:34

5M ago48:34

48:34

Join Al and Andee as they dive into all the magical announcements and exciting updates coming to Disney parks and entertainment in 2025! What are you most excited about? Let us know on YouTube, Facebook, or Instagram. Join in deeper discussion with the rest of the Duelists at Dueling Disney Community Duelists. We appreciate reviews wherever you go …

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AI Use Cases: How to Build Effective Customer Avatars Using AI with Sara Bodner 34:12

5M ago34:12

34:12

Sara Bodner’s spent many years working at digital marketing agencies, and she’s currently working in-house as the Hospitality Marketing Manager at Eden Resort & Suites. In this episode, we discuss: The AI strategies marketers are using to craft customer avatars that convert Why starting with human insights is crucial before involving AI Pro tips fo…

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AI Use Cases: Using AI and Automation to Boost Productivity with Jameela Ghann 30:10

5M ago30:10

30:10

Jameela Ghann is a fount of knowledge when it comes to optimising eCommerce and marketing workloads, a self-confessed productivity nerd. She’s run her own eCommerce store; as marketing and partnership manager at Fera, she spent her time helping over 35,000 brands manage their reviews across all their review platforms, and now she’s building her own…

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AI Use Cases: How AI-Optimised Product Descriptions Boost Conversion Rates with Thomas Ryan, Descriptomizer 35:38

6M ago35:38

35:38

Thomas Ryan is the co-founder at Descriptomizer, “the number 1 AI tool for product descriptions”. A tool their clients have found increases conversion by 12%. Thomas has been working in eCommerce software development since the early 2010s. In this episode, we discuss: The secret to writing AI-powered product descriptions that actually convert Why “…

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Asses, Feet, and Horse Skulls 28:24

6M ago28:24

28:24

This week Spring and Joe tell you all about the holiday tradition of Mari Lwyd and a different take on CinderellaBy Mythstories-Inc

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AI Use Cases: Using AI to Optimise Discounts, Boost Sales, and Improve Customer Experience with Rosie Bailey 34:07

6M ago34:07

34:07

Rosie is CEO at Nibble, where they’re building the future of AI negotiation. Hit PLAY to hear: Using AI to personalize negotiations and increase engagement Deploying AI for targeted discounts Improving B2B operations Key timestamps to dive straight in: [08:11] AI enables personalized, natural language conversations effectively. [10:19] Consumer ele…

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151 Stress-Free Entire-Family Vacations: Tips for Navigating the Happiest/Magical Places on Earth With A Large Group 50:23

6M ago50:23

50:23

Planning a vacation for the WHOLE family to the “Happiest Place on Earth”—or any big trip with a large group—can be exciting, but also stressful. In this episode, Emilie Mitchell, Violence Prevention and Education Program Coordinator at UC Berkeley, joins Al and Andee to share expert advice on how to keep things running smoothly. From managing diff…

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Content Marketing: Elevating Your Content Strategy with More Than Just Copy with Irem Isik, Storyly 33:46

6M ago33:46

33:46

Irem Isik is Head of Marketing at Storyly where they’re all about helping you get the right content into the right places on the buyer journey – from discoverability to post purchase. Irem also spent most of the 2010s working at huge consumer facing brands in the CPG space – like Lipton’s Tea, Wall’s Ice cream and Nestle! In this episode, we discus…

1
Olde Tyme Drama Risen From the Ashes 31:10

6M ago31:10

31:10

This week Spring and Joe tell you all about the legendary Phoenix and some wild old drama from Watertown, WIBy Mythstories-Inc

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Content Marketing: Using Wikipedia to Build Your Brand with Bill Beutler, Beutler Ink 34:27

6M ago34:27

34:27

Bill Beutler is the President at Beutler Ink–a creative PR agency focused on enhancing the online presence of established and emerging brands by improving information on Wikipedia and creating compelling digital content. In this episode, we discuss: How Wikipedia can add to your brand’s credibility Guidelines to make the most out of your Wikipedia …

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150 IN: Monsters, Inc. OUT: Muppets Courtyard 49:30

6M ago49:30

49:30

Al and Andee dive into the big news coming out of Disney's Hollywood Studios: the arrival of Monstropolis and the departure of Muppets Courtyard. What does this major shift mean for the future of this park? Will Monstropolis bring a fresh new vibe, or is the Muppets area a bigger loss than we thought? Do we care that we are saying goodbye to Aerosm…

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Content Marketing: How to Build a Winning Content Calendar with Abby Wood, The Content Lab 29:33

6M ago29:33

29:33

Abby Wood is the Founder at content writing agency, The Content Lab. If you need copy – for websites, for blogs, for marketing – they will produce it for you. In this episode, we discuss: Why understanding your audience is the first step The importance of a simple, strategic calendar Revisiting and updating content How AI can help you Dive in: [05:…

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Dangerous Games and Gods 27:32

7M ago27:32

27:32

This week Spring and Joe tell you all about the mysterious game that plays you, and the story of Maui.By Mythstories-Inc

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Content Marketing: Mapping Content to the Customer Journey with Hannah Brady, Connective3 33:24

7M ago33:24

33:24

Hannah Brady is a senior content strategist at agency connective3. She’s been creating award winning SEO focused content strategies for brands large and small for over 8 years. In this episode, we discuss: Mapping content against the customer journey Actively thinking about the customer journey, or role-playing How content should serve both SEO and…

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149 Magical Moments & Misadventures at Walt Disney World: Parties, Passage, and Advice for People of Size 54:14

7M ago54:14

54:14

In this episode, Al and Andee take you on a journey through their most recent trip to Walt Disney World! From the fun of Mickey's Not So Scary Halloween Party to the awe-inspiring performance of Drawn to Life, the late-night excitement of Moonlight Madness - they cover it all. Al also opens up about a frustration with the timing and logistics of re…

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Clownin' Around and Shootin' Cans 21:29

7M ago21:29

21:29

This week Spring and Joe tell you all about the Toronto Circus Riot and the legendary marksman Mike Fink.By Mythstories-Inc

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Content Marketing: Why You Need a Multiplatform Approach with James Carson, Publishing Strategy 37:07

7M ago37:07

37:07

James Carson is a content strategy consultant with some super impressive consumer facing experience including Head of SEO and Social Media at the Telegraph Media Group (huge newspaper in the UK), and MD at History Hit. Right now he’s the founder of Publishing Strategy AND has just launched the AI tools directory NextGenTools.ai. In this episode, we…

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Moist Clams 19:05

7M ago19:05

19:05

This week Spring and Joe tell you all about the strange unidentified flying clam, and Mati Zemlya, the moist mother goddessBy Mythstories-Inc