https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)

In episode 112 of the Data Center Go-to-Market Podcast, join host Joshua Feinberg and Angela Adam, SVP of Sales and Marketing at eStruxture, as they unpack the exciting world of data center sales and marketing! 🚀

Learn how a literature graduate transformed her career into a powerhouse data center leader, sharing insider strategies for becoming a trusted advisor, understanding industry verticals, and navigating rapid market changes. 💡

Discover actionable insights on building credibility, developing channel partnerships, and preparing for AI-driven sales approaches that will revolutionize your go-to-market strategy. Whether you're an emerging professional or seasoned executive, this episode offers a roadmap for success in the dynamic digital infrastructure landscape. 🌟

0:00 Coming up in this episode of the Data Center Go-to-Market Podcast
0:52 Introducing Angela Adam, SVP, Sales and Marketing at eStruxture Data Centers
1:25 Career Journey to SVP, Sales and Marketing at Largest Canadian-Owned and Operated Data Center Provider
4:00 Colocation Data Center Operator as Telecommunications? Real Estate? Managed IT Services?
5:16 Advice to Students Considering Client-Facing, Data Center-Related Careers
11:31 Advice for IT Sales and Marketing Professionals Contemplating a Career Pivot
14:37 Staying In Front of Changing Data Center Customer Needs and Driving Internal Alignment
16:36 Data Center Sales Professionals as Trusted Advisors for Canadian Digital Infrastructure
19:48 Colocation Data Center Sales Professionals as Trusted IT Advisors
21:59 Specializing Data Center Sales Roles by Company Size and Industry/Vertical
25:39 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
26:16 How eStruxture Supports Canadian Companies’ Digital Transformation
29:15 How eStruxture Sales and Marketing Is Built and Fits In With the Rest of the Company
31:46 Colocation Sales Professionals as the Counterpoint to Self-Service Marketplaces
34:14 Data Center Channel Partner Strategy: MSP, ISP, Real Estate Agency, and Master Agent Segments
37:05 The Future of Data Center Sales and Marketing
42:05 Angela Adam (Connect with on LinkedIn) and eStruxture Data Centers (Follow on LinkedIn and Website)
43:23 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)

#aiinbusiness #channelpartners #cloudservices #colocation #criticalfacilities #datacenter #datacareercareers #datacentergtm #datacenterindustry #datacentermarketing #datacenters #datacentersales #datacentersolutions #datacentre #dcsmi #digitalinfrastructure #digitaltransformation #edge #hyperscale #missioncritical #techsales #estruxture